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15 Aug 10 E-mail Hosting Selection – 3 Deciding Factors

E-mail has long been stripped of its novelty factor. Nowadays it is as important for an individual as is the need to dress up, or may be the analogy I chose was not appropriate, but what the heck…you got the idea, isn’t it?

The point is e-mail is important, and for businesses doubly so. But do you know how to shop for an e-mail hosting provider? In the paragraphs following this one, you will read about three things you need to look for when shopping for an e-mail host

Protection

This is important. This is very important. Do you want me to write the “important” phrase one more time before you will believe how much important protection feature is in your e-mail host, or will you believe me in just one reiteration?

Make sure the e-mail host you are going to use provide, virus (including malware, spyware, trojan, spyware, etc.) identity theft, privacy, and SPAM protections. Each one of them is must-have for an e-mail host, or else you will risk losing your important data.

Disk space

There are two sides to disk space. One is how much disk space you are getting per e-mail ID — go with the one that offers at least 1 or 2 GBs of space, and another side of disk space asks you to find out how many e-mail addresses you can open in one hosting account.

You should go for the one that gives you option to open unlimited e-mail accounts, each with 1 or 2 GBs of space. This will help you have different IDs for different employees, organization, function. Because of this feature you will not have to provide one email id (info@yourbusiness.com) for sales enquiry, support enquiry, price enquiry, and technical enquiry.

Price

If you thought this is not important than think over this twice. Price is very important, and more so is opportunity cost. If you can get all these features in $1/ month than why would you waste $5/ month? It does not need an Einstein to understand that the $4/ month saving could be used for better thing.

There are e-mail hosts that give you all the above features at as little as $1/ month. Don’t believe it? Check out: Gossimer’s e-mail hosting product and you will come to believe it.

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17 Mar 10 Stupid Google! How to Please It?

Yes! I am in a mood to confront whoever and whatever passes me for a search engine. Indeed, it is not just the Google that is stupid. Every darn search engine on the planet is stupid. They do not know what the heck a web site is about. They do not have any idea what a good content is, and what does filler words mean. They even are blind and deaf. They cannot see the information-packed podcasts that you have created, or see the cool videos you have made. STUPID!

And it is to satisfy the whim of these stupid power hucksters that we need to SEO our website.

I wish how easy life would have been, if only Google had not been stupid—I do not care if others are stupid as well because Google is what most of the people use. If it was intelligent and could go through my content and perceive the quality and intention then it would not have mattered if Yahoo, Bing, Ask, and other search engines can do so or not. But, each one of them is stupid.

So how to impress this stupid fella?

Write a complex stuff and you have already confused Google. I bet on this. Try writing things that are too complex full of encoded and cryptic language understanding which is a hallmark of intelligence, and it will fail to rank you.

So what to do?

Make it simple.

  • Make your code simple.
  • Make structure of your website simple
  • Make navigation flat
  • Write keyword-rich content
  • Provide alt text with images
  • Add tags to your video
  • And on top of that give it a clearly defined, unambiguous roadmap of your website so that it can see each and every pore of your website.

STUPID! Can’t it see it on its own?

No. it can’t because search engines are stupid, and Google is the most. Many smart people among us fail to recognize this fact and they end-up creating a website that will please the delectable senses of a smart fella.

Think Simple. Think stupid!

Remove anything from your website that needs second thought. Do not complicate the codes. Better still, do how this stupid fella (Google) wants you to do. Do not try anything fancy, it will not get it. Why waste time? Do as it asks you to do.

STUPID powerful Google!

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06 Dec 09 4 Easy Rules of Blogging

In this post, I will tell you about your readers, and what make them stay on your website, read, comment, and connect. I call it “easy rules”, and I have used this nomenclature to call these rules easy because if you go by the ground rule laid down here, you will make life of your visitors much easier.

Easy Rule 1: Make your blog easy for the readers to scan

Design is the first thing, a visitor to your website notices. The more intuitive, and clutter free your design will be the more visitors will come and stay on your page. The blog design should look inviting. Do not go for those clumsy too-many-columns magazine designs, and do not use too many flashy objects on your page.

Easy Rule 2: Make it easier for the readers to read (scan)

Do not make your articles too complex. Use easy-to-read language, short paragraphs, and break your blog-posts into several sub-heading. This will add white space to your text, making it more readable. When on the Internet, people tend to scan the page to see if it is worth their time, before they begin reading.

Easy Rule 3: Make it easier for the readers to comment

Do not make commenting a nightmare by adding too complex a captcha, “sign-up before you comment” system, or any other means of dissuading readers to write. I will go so far as to tell you that do away with the captcha thing. If you are worried about spam comments, then that is the issue you have to handle on the backend. Your genuine visitors should not be asked to handle spam problem for you.

Easy Rule 4: Make it easier for the reader to connect

Josh came to your blog, he read it, liked it, and got excited. He now wants to subscribe to your blog, but what the heck, where is the subscription link? Moreover, why the hell it is so complex? Well, I hope you got the message. Make subscribing easier for the readers. Put the “subscribe now” button above the fold, and make it 2-step process.

What else, do you think will make the life of your blog visitors easy? Use the comment box and let me know your view. By the way, the comment system in here is easy to use.

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