21 Jul 10 How to Create an Effective Online Banner Advertisement?
We all are well-versed with online banner advertisements, but what we are unaware of is the formula of making an effective banner advertisement. All popular websites are cluttered with banner advertisements of products and services. To stand out in that cluttered situation an ideal banner ad has to be really exceptional in terms of design, color and message. It just can’t afford to be average. If a banner advertisement is on your mind for your product or service, make sure you follow the tips discussed below.
- The banner advertisement should look attractive yet professional. You just can’t afford to bare your inexperienced self by displaying grammatical or spelling errors. If you are not confident, take help of a professional or dictionary and encyclopedia. A poorly crafted message sends negative vibes to the reader.
- Your advertisement should be simple. Don’t make it messy and cluttered with too many designs, flashy images or shocking colors. Keep the tone moderate. Such ads definitely turn off the reader and the message goes ignored. Remember, you are advertising your product and not entertaining your target. So keep it simple, yet attention grabbing.
- Use simple attention grabbing words. Since your space is limited you have to use smart attention grabbing words or phrases like – ‘Free’, ‘Special Offer’, ‘Limited Offer’, ‘On Sale’, ‘Heavy Discount’, ‘Rush’. These words are eye openers for many. Also talk about the important features and benefits of your product or service. People always look forward to the benefits.
- Animate your banner advertisement to make it interactive and attention grabbing. Animation will add zing to your banner ad with synergistic effect of stunning images, exceptional designs and great audio sound. Visual innovation grabs attention faster than the text.
- Include links that’s blue underlined text in your banner, which will land up the reader to your desired website of product or service.
- Last but not the lease, your message should be short and crisp. Since your space is really small, you can’t write too long headline or content. That’s a challenge for you. Pick up effective short words and phrases, which communicate the message at its best. Don’t make it appear too much cluttered. Keep it minimum and effective.
That’s all it takes to come up with an effective banner ad, inviting highest clicking rate.
Tags: Animation, Banner Ad, Banner Advertisement, Banner Advertisements, Colors, Dictionary, Encyclopedia, Eye Openers, Flashy Images, Grabs, Innovation, Negative Vibes, Phrases, Rush, Special Offer, Spelling Errors, Stunning Images, Synergistic Effect, Target, Zing
23 Nov 09 5 Blogging Blunders
Blogs are fun and rewarding. It can serve many purposes. It can work as a tool to promote your business or it can be a business in itself. The power of blogging is immense if utilized properly, but not all the bloggers can derive that power that because in the initial days, it requires a lot of work. And not all the bloggers have the mettle to carry on. This is the reason a blogger commit one or all of the following blunders, which proves catastrophic for their blogs. I hope you will not commit the same mistake after knowing the big blogging mistakes.
Blogging Blunder 1: Too few and too irregular blog posting
This is the biggest mistake, because content is what your visitors come to read, and if you do not regularly provide them with updated content then they are not going to come back. Your visitors will stop seeing you. I am not asking you to post 5 times or day or even daily because the frequency of posting depends upon the niche you operate in. But, whatever frequency you choose, stick to it. Follow a routine. If you post on Mondays, Wednesdays, and Fridays then you should stick to it, no matter what.
Blogging Blunder 2: Too lazy to proofread and edit
If you commit occasional small writing mistakes then it is okay, but if your mistakes are too glaring and too overwhelming then you should proofread it, and edit your post before putting it live. How many people do you know who can put up with shoddy work? I know of not many. No one likes a badly written post, regardless of the type of content that you have. Proofread your post manually for grammatical and spelling errors.
Blogging Blunder 3: Too busy to care for comments
Comment stimulates conversation and conversation helps us build communities. Comment, conversation, and community forms the 3 Cs of blogging. Ignore any of them and you are doomed. Reading and responding to comments are critical for the blogging success. Do not ignore any comment. Read it, understand it, and send a reply. The more you will engage your audience in conversation the frequent they will visit to your blog.
Blogging Blunder 4: Irrelevant headlines
A good (and descriptive) headline works as a magic, and a bad (and cryptic) headlines scare the visitors as ghosts. Write good headlines and see the increase in readership. Read the following posts to know about writing headlines.
- How to Write Crowd-Pulling Headlines Part –I
- How to Write Crowd-Pulling Headlines Part –II
- Some More Crowd-Pulling Headlines
- Couple of more Crowd-Pulling Headlines
- Writing Copy? Begin with a Headline
Blogging Blunder 5: Too busy to care for design, plug-ins, and maintenance
Keep your blog well-maintained and updated. This will keep your blog secure. Use an intuitive navigation link structure. Make the important things easily accessible, and install all the required plug-ins. Give extra care when choosing a design; no one like too flashy and shabby blog.
Tags: Biggest Mistake, bloggers, Blunder, Blunders, Fridays, Fun, Initial Days, Mettle, Niche, Reply, Shoddy Work, Spelling Errors, Success, Wednesdays, What Your Visitors
Gossimer in the News
- Gossimer Puts Indian Domain Extensions Up for Sale February 21, 2010Gossimer, the fastest growing domain name registration and web hosting company has announced a sale on Indian domain extensions. During the promotion period, domains ending with .in will be offered at discounted price. [PR.com] […]
- Gossimer Unveils a New & Improved Payment System February 14, 2010The Melbourne-based (Florida) web hosting and domain name registration company Gossimer has announced the inclusion of three more payment options in its system. From today the customers and the web hosting resellers can use AlertPay, WebMoney, and Liberty Reserve to pay for the domain registration as well as web hosting services. Gossimer already offered Pay […]
- Gossimer Has Opened Its Treasure Chest for Webhost Resellers January 16, 2010Gossimer, the fast growing domain name registration and web hosting company has yet again opened its door of their reseller program. This program offers a comprehensive web hosting product portfolio for resellers and resellers of Gossimer’s resellers. [PR.com] […]
- Gossimer Invites Customers to Try Digital Certificates for Free January 2, 2010Gossimer, the fastest growing domain name registration and web hosting company is offering 21 days free trial on digital certificates. This trail will allow webmasters to understand the role Https plays in building visitors’ confidence in their website. [PR.com] […]
- Gossimer Announces Special Domain Name Registration Deals December 25, 2009Gossimer, the fastest growing domain name registration and web hosting company has announced a special deal on 12 top domain extensions and that includes some CTLDs as well. This promotion is available on the registration of new domain names, and you can register as many domains as you want. [PR.com] […]
- Gossimer Announced a Transfer-in Domain Promotion to Allow Customers to Consolidate Their Domains Into One Account November 7, 2009Save money on domain name transfer to Gossimer. Gossimer is currently running an attractive promotion on domain transfer-in that will save a lot of money for the domain portfolio builder. You can transfer as many domains as you wish under this promotion. [PR.com] […]
- Gossimer Became Reseller of the Month for October October 17, 2009October brings another piece of good news for Gossimer. The fastest growing web hosting and domain name registration company has been chosen as the Reseller of the month for October by ResellerClub. [PR.com] […]
- Gossimer Offers One Year Free Extension on Domain Transfer October 3, 2009Gossimer, the fastest growing domain name registration company, is offering one year free extension with every domain name transferred to its system. This service when coupled with other services puts Gossimer in the position of price leadership. The company offers the most economic rate for domain name registration and webhosting services. [PR.com] […]
- New Deals Make Gossimer Bigger, Better and Smarter October 2, 2009October is going to be hot with offers, extended support, and enhanced serviceability, as Gossimer has acquired HiTek Networks, and launched new and improved Support desk. The web hosting world is abuzz by the two important developments in Gossimer. [PR.com] […]
- Gossimer Offers Unlimited E-mails for $1 September 28, 2009Gossimer, the fastest growing domain name and webhosting company, has announced a no-upgrade “The Ultimate Email Plan” that will give the buyer an access to unlimited email accounts for just $1/month. [PR.com] […]
Gossimer Promotions and Announcements
- TechSupport Notifications February 28, 2010Technical support information and notifications […]
- PHP4 Discontinuation - 18th September September 7, 2009As announced earlier, PHP4 will not be supported on our Linux Hosting Servers from the 18th of September, 2009. Please pass on this information to your Customers and Resellers to ensure that they can update their websites to work with PHP5. […]
- .CN Launch - Coming Soon August 16, 2009We are glad to announce the launch of .CN - the most popular and fastest growing ccTLD worldwide. The .CN domain extension has seen an exemplary growth since its launch throughout the world. Earlier this year, .CN crossed over 13 million registrations to become the second most registered domain extension after .COM. Moreover, with China now representing the […]
- Live Chat Product Discontinuation - Moved to 18th August August 16, 2009Based on feedback that we received from several Resellers, we have decided to postpone the Live Chat discontinuation to the August of 18th, 2009 at 12:30 UTC. From the 18th of August, it will not be possible to purchase new Live Chat packages but exisiting packages will continue to function normally. […]
Support Notifications
- Connectivity Issues (Resolved) September 2, 2010Certain Servers in India Hosting were facing intermittent connectivity issues. Our team has now isolated the problem, and continue to monitor this server closely to ensure that the problem does not reoccur. All the services should now work without any disruption. If you face any further issues, please inform our support team immediately. […]
- Emergency maintenance of one of our Linux Hosting Server. September 2, 2010One of our Linux servers is going to be under maintenance for Hardware upgrades as per the details mentioned below : Date : Sept 02, 2010 Time : 5.40 GMT The following set of IP’s would be affected: 70.87.29.184 70.87.29.186 70.87.29.190 70.87.29.191 70.87.29.192 70.87.29.193 70.87.29.194 70.87.29.195 70.87.29.196 70.87.29.197 70.87.29.198 70.87.29.199 70.87 […]
- Scheduled maintenance on one of our Linux Cpanel Hosting Server September 2, 2010One of our Cpanel Linux servers is going to be under maintenance for Hardware upgrades as per the schedule mentioned below : Date : September 2, 2010 Time : 20:30 GMT Estimated Duration : 1 Hour Impact: Sites hosted on this server would cease to resolve during the maintenance. FTP service shall be unavailable. Rest assured that there would be no […]