09 Jul 10 Small Companies Game for in-House SEO and Big Ones for Outsourcing
Search engine optimization (SEO) is a time and money consuming work. In its 2011 Search Marketing Benchmark Report — SEO Edition, MarketingSherpa, a leading online marketing agency, has found that smaller companies that have less than 100 employees tend to have more in-house SEO staffs, whereas, bigger organizations that have more than 1000 employees have been seen inclined towards hiring outside specialized agency to do the SEO work.
The report also revealed that when it comes to investing it in paid monitoring and measuring analytics solution the big companies invest a lot (15% said they do), in comparison to small companies (only 4% said they do). But, companies of all sizes fared equal when asked about their investment on buying inbound links. 4% respondents (across the board) said they do. See image for complete data.
The study suggests that the deeper the pocket is the more investment one does on SEO activities, and companies with more financial resources tend to outsource the SEO work more.
Tags: Benchmark Report, Financial Resources, Game House, Image, Inbound Links, Investing, Marketing Agency, Marketing Report, Money Search, Money Work, Optimization Seo, Respondents, Search Engine Optimization, Search Optimization, Seo Companies, Smaller Companies, Specialized Agency, Staffs, Study Suggests That, Time And Money
16 Nov 09 5 Things You Need to Know Before You Hire an SEO Company
There is one bad thing about our dependence of SEO for the success of our online business, which is the mushrooming of SEO companies throughout the world. Most of those who know the meaning of word SEO claim to be an SEO expert, and they claim to take your online business to a new height.
This is not possible. Not everyone can be an SEO expert, there got to be some good one and some bad ones, therefore, do not believe even a single word told to you by any SEO company, no matter how big they claim they are, until and unless you run the following acid test on them.
SEO company search acid test
A good SEO Company has the following traits:
- A SEO company that is claiming to be big should feature in the search engine, if you search for keywords related to SEO company or SEO service provider.
- Look for the industry affiliation before hiring an SEO company. Also see if they are member of legitimate industry bodies or not.
- The working of a good SEO company will not be as hidden as workings of a magician. Rather, it will work as war strategists that share their strategy and tactics with the team member. Good SEO companies either share their strategy and tactics on their website or in one-on-one meeting with the client. They might not tell you all, but they surely will tell you enough to convince you.
- A good SEO company will never send junk mails. They are too busy to SPAM you with their low cost offering. “High ranking at low cost” is the bait these junk mails give.
- A good SEO company will promise to reduce your advertising expenditure over the period of time. They will tell you that in your first meeting, and they may show you how much advertising dollars they will save for you.
Tags: Acid Test, Advertising Expenditure, Company Search, Dependence, First Meeting, Industry Affiliation, Industry Bodies, Junk Mails, Magician, Period Of Time, search engine, Seo Companies, Seo Company, Seo Service, Service Provider, Single Word, spam, Strategists, Strategy And Tactics, Team Member
Gossimer in the News
- Gossimer Puts Indian Domain Extensions Up for Sale February 21, 2010Gossimer, the fastest growing domain name registration and web hosting company has announced a sale on Indian domain extensions. During the promotion period, domains ending with .in will be offered at discounted price. [PR.com] […]
- Gossimer Unveils a New & Improved Payment System February 14, 2010The Melbourne-based (Florida) web hosting and domain name registration company Gossimer has announced the inclusion of three more payment options in its system. From today the customers and the web hosting resellers can use AlertPay, WebMoney, and Liberty Reserve to pay for the domain registration as well as web hosting services. Gossimer already offered Pay […]
- Gossimer Has Opened Its Treasure Chest for Webhost Resellers January 16, 2010Gossimer, the fast growing domain name registration and web hosting company has yet again opened its door of their reseller program. This program offers a comprehensive web hosting product portfolio for resellers and resellers of Gossimer’s resellers. [PR.com] […]
- Gossimer Invites Customers to Try Digital Certificates for Free January 2, 2010Gossimer, the fastest growing domain name registration and web hosting company is offering 21 days free trial on digital certificates. This trail will allow webmasters to understand the role Https plays in building visitors’ confidence in their website. [PR.com] […]
- Gossimer Announces Special Domain Name Registration Deals December 25, 2009Gossimer, the fastest growing domain name registration and web hosting company has announced a special deal on 12 top domain extensions and that includes some CTLDs as well. This promotion is available on the registration of new domain names, and you can register as many domains as you want. [PR.com] […]
- Gossimer Announced a Transfer-in Domain Promotion to Allow Customers to Consolidate Their Domains Into One Account November 7, 2009Save money on domain name transfer to Gossimer. Gossimer is currently running an attractive promotion on domain transfer-in that will save a lot of money for the domain portfolio builder. You can transfer as many domains as you wish under this promotion. [PR.com] […]
- Gossimer Became Reseller of the Month for October October 17, 2009October brings another piece of good news for Gossimer. The fastest growing web hosting and domain name registration company has been chosen as the Reseller of the month for October by ResellerClub. [PR.com] […]
- Gossimer Offers One Year Free Extension on Domain Transfer October 3, 2009Gossimer, the fastest growing domain name registration company, is offering one year free extension with every domain name transferred to its system. This service when coupled with other services puts Gossimer in the position of price leadership. The company offers the most economic rate for domain name registration and webhosting services. [PR.com] […]
- New Deals Make Gossimer Bigger, Better and Smarter October 2, 2009October is going to be hot with offers, extended support, and enhanced serviceability, as Gossimer has acquired HiTek Networks, and launched new and improved Support desk. The web hosting world is abuzz by the two important developments in Gossimer. [PR.com] […]
- Gossimer Offers Unlimited E-mails for $1 September 28, 2009Gossimer, the fastest growing domain name and webhosting company, has announced a no-upgrade “The Ultimate Email Plan” that will give the buyer an access to unlimited email accounts for just $1/month. [PR.com] […]
Gossimer Promotions and Announcements
- TechSupport Notifications February 28, 2010Technical support information and notifications […]
- PHP4 Discontinuation - 18th September September 7, 2009As announced earlier, PHP4 will not be supported on our Linux Hosting Servers from the 18th of September, 2009. Please pass on this information to your Customers and Resellers to ensure that they can update their websites to work with PHP5. […]
- .CN Launch - Coming Soon August 16, 2009We are glad to announce the launch of .CN - the most popular and fastest growing ccTLD worldwide. The .CN domain extension has seen an exemplary growth since its launch throughout the world. Earlier this year, .CN crossed over 13 million registrations to become the second most registered domain extension after .COM. Moreover, with China now representing the […]
- Live Chat Product Discontinuation - Moved to 18th August August 16, 2009Based on feedback that we received from several Resellers, we have decided to postpone the Live Chat discontinuation to the August of 18th, 2009 at 12:30 UTC. From the 18th of August, it will not be possible to purchase new Live Chat packages but exisiting packages will continue to function normally. […]
Support Notifications
- Connectivity Issues (Resolved) September 2, 2010Certain Servers in India Hosting were facing intermittent connectivity issues. Our team has now isolated the problem, and continue to monitor this server closely to ensure that the problem does not reoccur. All the services should now work without any disruption. If you face any further issues, please inform our support team immediately. […]
- Emergency maintenance of one of our Linux Hosting Server. September 2, 2010One of our Linux servers is going to be under maintenance for Hardware upgrades as per the details mentioned below : Date : Sept 02, 2010 Time : 5.40 GMT The following set of IP’s would be affected: 70.87.29.184 70.87.29.186 70.87.29.190 70.87.29.191 70.87.29.192 70.87.29.193 70.87.29.194 70.87.29.195 70.87.29.196 70.87.29.197 70.87.29.198 70.87.29.199 70.87 […]
- Scheduled maintenance on one of our Linux Cpanel Hosting Server September 2, 2010One of our Cpanel Linux servers is going to be under maintenance for Hardware upgrades as per the schedule mentioned below : Date : September 2, 2010 Time : 20:30 GMT Estimated Duration : 1 Hour Impact: Sites hosted on this server would cease to resolve during the maintenance. FTP service shall be unavailable. Rest assured that there would be no […]