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04 Mar 10 Wait for Hit Video Mails Will Hit Your Mail Box in 2010!

Many among us may have been exposed to video emails, but for those (including me) who has yet to receive one in the mail, 2010 will be the year when they will see the first video emails in their inboxes.

In a recent “Email Marketing Trends Study” conducted by the email marketing solution provider GetResponse, it was found that almost 64% of Small-to-midsized business (SMB) marketers participating in the survey have shown strong enthusiasm towards using video emails in 2010. This group consists of SMBs who has not used video email in their marketing. 11.9% respondents who used video emails last year are planning to increase the volume, whereas, 3.8% video email senders said they will continue with the volume they used in 2009.

A small group of non users (19.5%) and existing users (0.8%) showed their reservation against using video mails this year. A video is seen as a tool that increases conversation rate. 66% of respondents believed that it positively affects conversion, whereas, 5.1% believes that there is no effect of video on the conversion. Rest 28.9% is not sure. (See images for complete data).

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27 Dec 09 5 More Online Marketing Tools

In the last article, we talked five online marketing tools that you can use to promote your product online. In this article, I will talk about 5 more such tools. These tools will help you fetch more traffic to your website and will give you backlinks as well.

Article marketing

Writing articles and posting it on article directories like ezinearticles is a good way to bring traffic to your website. The more articles you write the more channels you are opening for your prospective customers to come and pay a visit to your website.

Video Marketing

With the increase of network speed and computing power, the demand for multimedia contents increased. And more and more multimedia content provider started supplying with free video contents to visitors. You can also join the league and use this tool to not only pull the visitors, but also to establish yourself as an expert in your domain.

Podcasting and audio articles

Like video content, you can also use free podcasts to establish your domain. Podcast and audio articles have seen significant increase in reach. You can use this channel to promote your product and establish yourself as the leader in your chosen field.

E-mail Marketing

Permission-based e-mail marketing is a wonderful tool to use to reach to your target audience. By reaching to the e-mail box of those who want to hear from you, you will create a perfect atmosphere to promote your product, as your audience has given undivided attention to you.

Blogging

Blogging is a nice way to establish credibility in the market. By posting relevant content on ongoing basis, you will not only keep your visitors apprised of recent development in your niche, but you will also better your ranking in the search engine. This is a nice tool to use to promote your business and establish yourself in your niche.

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