26 Jun 10 3 Things that Affect Your Conversion Rate
We all do a lot many things to pull people to our blogs, websites, and online stores in a hope that some of them will act and buy the product you are selling, or click the links on your website or fill the form you want them to fill. But, it often happens that people come, browse and go without taking any action whatsoever, other than clicking the close button or typing another URL. This is a cause of worry for all webmasters who face this every day.
There are many things that you can do to improve the conversion rate – that ranges from big changes to small tweaking. In this article, I will tell you about 3 such things. The things I am going to discuss may look like simple tweaking, but they have immense effect on the conversion rate of your website. I will suggest to not mess up with the following principles, should you want visitors to take desirable action.
3 conversation rate maximizing principles
Remove the fine prints
Do not keep prices, taxes, fines, interests, etc., hidden by a link. Tell your users how much will he be charged and for what. Do not bury the details in a link. You should be transparent in your dealings —particularly financial dealings — and tell your visitors upfront what he will be paying to use your services.
Send reports
Send periodic reports to everyone whom you bill monthly. Tell them what you are billing them for in each of your mail. If they are paying you then they deserve a monthly statement as well. I am not asking you to send a printed statement or bill every month. An email will do the trick.
If sending mails out to people is going to make them stop paying you then rethink about your product and redesign it.
Make it easy to quit
Do not just make it easy to quit, but tell your buyers as well. They should know that they will not be trapped in the system forever if they subscribe once. Tell them you do not have any intention to have unsatisfied customer.
If you can manage these three things well then you will see a sharp rise in the number of people taking the action you want them to take.
Tags: 3 Things, Conversation Rate, Conversion Rate, email, Financial Dealings, Fine Prints, Immense Effect, Intention, Lot, Mail, Many Things, People, Transparent, Tweaking, Worry
17 Mar 10 Stupid Google! How to Please It?
Yes! I am in a mood to confront whoever and whatever passes me for a search engine. Indeed, it is not just the Google that is stupid. Every darn search engine on the planet is stupid. They do not know what the heck a web site is about. They do not have any idea what a good content is, and what does filler words mean. They even are blind and deaf. They cannot see the information-packed podcasts that you have created, or see the cool videos you have made. STUPID!
And it is to satisfy the whim of these stupid power hucksters that we need to SEO our website.
I wish how easy life would have been, if only Google had not been stupid—I do not care if others are stupid as well because Google is what most of the people use. If it was intelligent and could go through my content and perceive the quality and intention then it would not have mattered if Yahoo, Bing, Ask, and other search engines can do so or not. But, each one of them is stupid.
So how to impress this stupid fella?
Write a complex stuff and you have already confused Google. I bet on this. Try writing things that are too complex full of encoded and cryptic language understanding which is a hallmark of intelligence, and it will fail to rank you.
So what to do?
Make it simple.
- Make your code simple.
- Make structure of your website simple
- Make navigation flat
- Write keyword-rich content
- Provide alt text with images
- Add tags to your video
- And on top of that give it a clearly defined, unambiguous roadmap of your website so that it can see each and every pore of your website.
STUPID! Can’t it see it on its own?
No. it can’t because search engines are stupid, and Google is the most. Many smart people among us fail to recognize this fact and they end-up creating a website that will please the delectable senses of a smart fella.
Think Simple. Think stupid!
Remove anything from your website that needs second thought. Do not complicate the codes. Better still, do how this stupid fella (Google) wants you to do. Do not try anything fancy, it will not get it. Why waste time? Do as it asks you to do.
STUPID powerful Google!
Tags: Creating A Website, Cryptic Language, Fella, Filler Words, google, Google Search, Hallmark, Intelligence, Intention, Other Search Engines, People, Pore, Rich Content, Roadmap, search engine, Search Google, Second Thought, Senses, What The Heck, Whim
10 Feb 10 Blog with a Friendly Face – Part 5
A good talker, a good entertainer gets lots of friend compared to the one who keep him to himself. People make befriend people who can entertain them, inform them, and with whom they look cool when hanging out. I will tell you how to make your blog do all these in this post. Let’s not waste any more time and learn the trick.
Attract with your headline
A Headline is like an opening sentence that people use to strike conversation with their friends. The quality of an opening sentence (headline) gives the listener an idea about what is to come in the conversation. The more attractive an opening sentence will be the more glued your listeners will be.
Communicate intention with a sub-heading
If your headline failed to get the attention you sought, say one more sentence and make them know your intention behind the headline. You can use sub-heading to clarify the purpose even when the headline is powerful. A sub-heading helps you retain the interest of your target audience. Use it judiciously.
Make your read R-E-A-D Your Blog
How good will it be for your blog if people coming to your blog and leave it even without caring to read it. It would be devastating, isn’t it? If you are facing this problem with your blog then ask yourself why is it so? Is it because you do not have anything new to say, or is it because you do not know how to say it? You also need to check your writing style and find out if it is suited for the topic you are writing about or not. Not every style is suitable for all types of writing.
I have shown you the areas where problem may persist, which puts off your friends (visitors). Read into these tips and see what you need to do to make your headline click, sub-heading explain, and blog-post attractive.
Tags: blog, Face, friends, Heading, Intention, Listener, Listeners, Opening Sentence, People, Target Audience, writing style
Gossimer in the News
- Gossimer Puts Indian Domain Extensions Up for Sale February 21, 2010Gossimer, the fastest growing domain name registration and web hosting company has announced a sale on Indian domain extensions. During the promotion period, domains ending with .in will be offered at discounted price. [PR.com] […]
- Gossimer Unveils a New & Improved Payment System February 14, 2010The Melbourne-based (Florida) web hosting and domain name registration company Gossimer has announced the inclusion of three more payment options in its system. From today the customers and the web hosting resellers can use AlertPay, WebMoney, and Liberty Reserve to pay for the domain registration as well as web hosting services. Gossimer already offered Pay […]
- Gossimer Has Opened Its Treasure Chest for Webhost Resellers January 16, 2010Gossimer, the fast growing domain name registration and web hosting company has yet again opened its door of their reseller program. This program offers a comprehensive web hosting product portfolio for resellers and resellers of Gossimer’s resellers. [PR.com] […]
- Gossimer Invites Customers to Try Digital Certificates for Free January 2, 2010Gossimer, the fastest growing domain name registration and web hosting company is offering 21 days free trial on digital certificates. This trail will allow webmasters to understand the role Https plays in building visitors’ confidence in their website. [PR.com] […]
- Gossimer Announces Special Domain Name Registration Deals December 25, 2009Gossimer, the fastest growing domain name registration and web hosting company has announced a special deal on 12 top domain extensions and that includes some CTLDs as well. This promotion is available on the registration of new domain names, and you can register as many domains as you want. [PR.com] […]
- Gossimer Announced a Transfer-in Domain Promotion to Allow Customers to Consolidate Their Domains Into One Account November 7, 2009Save money on domain name transfer to Gossimer. Gossimer is currently running an attractive promotion on domain transfer-in that will save a lot of money for the domain portfolio builder. You can transfer as many domains as you wish under this promotion. [PR.com] […]
- Gossimer Became Reseller of the Month for October October 17, 2009October brings another piece of good news for Gossimer. The fastest growing web hosting and domain name registration company has been chosen as the Reseller of the month for October by ResellerClub. [PR.com] […]
- Gossimer Offers One Year Free Extension on Domain Transfer October 3, 2009Gossimer, the fastest growing domain name registration company, is offering one year free extension with every domain name transferred to its system. This service when coupled with other services puts Gossimer in the position of price leadership. The company offers the most economic rate for domain name registration and webhosting services. [PR.com] […]
- New Deals Make Gossimer Bigger, Better and Smarter October 2, 2009October is going to be hot with offers, extended support, and enhanced serviceability, as Gossimer has acquired HiTek Networks, and launched new and improved Support desk. The web hosting world is abuzz by the two important developments in Gossimer. [PR.com] […]
- Gossimer Offers Unlimited E-mails for $1 September 28, 2009Gossimer, the fastest growing domain name and webhosting company, has announced a no-upgrade “The Ultimate Email Plan” that will give the buyer an access to unlimited email accounts for just $1/month. [PR.com] […]
Gossimer Promotions and Announcements
- TechSupport Notifications February 28, 2010Technical support information and notifications […]
- PHP4 Discontinuation - 18th September September 7, 2009As announced earlier, PHP4 will not be supported on our Linux Hosting Servers from the 18th of September, 2009. Please pass on this information to your Customers and Resellers to ensure that they can update their websites to work with PHP5. […]
- .CN Launch - Coming Soon August 16, 2009We are glad to announce the launch of .CN - the most popular and fastest growing ccTLD worldwide. The .CN domain extension has seen an exemplary growth since its launch throughout the world. Earlier this year, .CN crossed over 13 million registrations to become the second most registered domain extension after .COM. Moreover, with China now representing the […]
- Live Chat Product Discontinuation - Moved to 18th August August 16, 2009Based on feedback that we received from several Resellers, we have decided to postpone the Live Chat discontinuation to the August of 18th, 2009 at 12:30 UTC. From the 18th of August, it will not be possible to purchase new Live Chat packages but exisiting packages will continue to function normally. […]
Support Notifications
- Connectivity Issues (Resolved) September 2, 2010Certain Servers in India Hosting were facing intermittent connectivity issues. Our team has now isolated the problem, and continue to monitor this server closely to ensure that the problem does not reoccur. All the services should now work without any disruption. If you face any further issues, please inform our support team immediately. […]
- Emergency maintenance of one of our Linux Hosting Server. September 2, 2010One of our Linux servers is going to be under maintenance for Hardware upgrades as per the details mentioned below : Date : Sept 02, 2010 Time : 5.40 GMT The following set of IP’s would be affected: 70.87.29.184 70.87.29.186 70.87.29.190 70.87.29.191 70.87.29.192 70.87.29.193 70.87.29.194 70.87.29.195 70.87.29.196 70.87.29.197 70.87.29.198 70.87.29.199 70.87 […]
- Scheduled maintenance on one of our Linux Cpanel Hosting Server September 2, 2010One of our Cpanel Linux servers is going to be under maintenance for Hardware upgrades as per the schedule mentioned below : Date : September 2, 2010 Time : 20:30 GMT Estimated Duration : 1 Hour Impact: Sites hosted on this server would cease to resolve during the maintenance. FTP service shall be unavailable. Rest assured that there would be no […]