Let me make a confession to begin with. I am not good at making a website myself. I don’t even prefer hiring a designer, because sometimes either my expectations are not met with or the website designed doesn’t alone serve the purpose of fitting into the frame of affiliate marketing strategy. Although, website is considered essential for being a successful affiliate, you can’t depend on it completely to drive traffic to your affiliate products.
I decided to shift my attention to Facebook, but there seemed to be no separation between the personal and the professional information. It was during browsing that one day I stumbled upon a miraculous feature of Facebook called Fan page. Not being an avid user of Facebook, I was oblivion to the Fan page’s existence. It was the best thing to happen to me and my effort at affiliate marketing. Whatever you wish to sell can be made into an attractive and descriptive Fan Page. See for yourself some of the ways in which you can use it to sell your affiliate products.
While creating your Fan page keep in mind to give it the required professional touch. Be it the title for your page or the content within, your fans should get a clear message of your business attitude. Remember that Facebook requires a login to enter, but the Fan page is public and anyone can access it through search engines. To sell your affiliate products you need to focus on what the page reads like to divert traffic to it. Moreover, you can prepare different pages focusing different products.
It is imperative to bond with your fans. Even the best affiliate marketing programs cannot survive without a strong customer base. The more you interact with your fans the more benefits it will reap in future. You need not rush into plaguing your fans about your business or products. You need to understand the choice of your customers, form a group, provide with relevant information and gradually slide forward your affiliate product. In addition, you can ask for response and feedback from your fans or provide solutions to their queries in order to create healthy and feel-good two-way communication channel.
In order to create a word of mouth for your affiliate product, you need to showcase your strength in your field. Display through in-depth case studies and often provide relevant links to other websites, blogs, and articles. Your fan base should be convinced with your knowledge and dedication towards your business.
Once you have managed to form a strong holding on your fan base through Fan page, integrate your page with RSS and Twitter which will widen your fan following and make you known in your domain. Link the page with your website to promote your affiliate products further. Keep your page updated with relevant upcoming events such as discussions, webinars, or IM chat conferences which you or somebody else may be conducting.
To gain extra benefits without investing extra resources, affiliate product selling through Fan pages has come a long way. If executed in a strategic manner, Facebook marketing can be as efficient as any other internet marketing strategy. Being a socializing media, Facebook – in its new form of Fan pages – reaches millions of browsers daily. It undoubtedly has the capacity to make a difference in your outlook to sell your affiliate products.
Tags: Affiliate Marketing Programs, Affiliate Products, Affiliate Programs, Business Attitude, Confession, Customer Base, Different Products, Drive Traffic, Existence, Facebook, Fan Page, Fans, Focus, Making A Website, Marketing Strategy, Marketing Website, Oblivion, Professional Touch, Rush, Search Engines
Do not get surprised by what is written in the title of this article. This is true. At least this is what come out in the research conducted by internet marketing firm Hubspot.
Hubspot has traced a correlation between median lead and Google indexed pages. The research suggested that an incremental growth of 50-100 pages indexed by Google cause double-digit percentage growth in lead generation. As per the study, the maximum growth in the median lead generation comes when a company increases its Google indexed pages count from 176-310 range to the 311-plus range — the median lead grows by 236% to touch 74. There was not much improvement in the lead generation when indexed pages count rose from less than 60 to 60-120 range.
This research brought the marketer’s focus back on blogging and search engine optimization of all the pages. The higher will be the frequency of blogging (company’s), the more leads it will get. Keyword placement on pages also plays a vital role in getting more pages indexed, and so does link building (on quality websites). See image for detail.
Tags: 311, blogging, Building Websites, Correlation, Focus, google, Hubspot, Incremental Growth, Internet Marketing Firm, Keyword Placement, Lead Generation, Leads, Marketer, Maximum Growth, Percentage Growth, Plays, Rose, Search Engine Optimization
This is the question that baffles most of the newbie bloggers and some pro bloggers as well. They are not sure, until experienced enough in marketing and branding, when to change the theme of their respective blog, or should they change it at all?
Before I tell you what to do, let me put on table the pros and cons of changing the theme of your blog frequently.
Now, as we have the pros and cons of change in the blog theme in front of us, we should consider the scenario when the blog theme should be changed.
In any case, you should not change your blog theme many times a year. Change your theme at max once a year. But, in special cases like your blog is not working well with the current theme or for the current group then you can reduce the frequency, but as soon as you find the theme that works well, stick with it.
Tags: Audience, blog, bloggers, Break, Current Group, Focus, Gutenberg, Incorporate, Inventions, Loyal Readers, Magazine Layout, Marketing Branding, Monotony, Pros And Cons, Trend, Uncle Sam, Video Contents